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Pros and cons of starting a business in Nice

  • June 6, 2025

Among the advantages that open up for startups and new companies in France are broad prospects in a variety of areas, a well-developed venture market, a large number of business incubators, numerous investment programs to support entrepreneurship and help founders, the opportunity for foreigners to receive grants, co-financing and other business support, and convenient conditions for small businesses.

But it should be taken into account that doing business in France has its own characteristics. Firstly, it is advisable to have a good command of French: English will not be enough. Secondly, it may be difficult for those accustomed to the Russian pace and style of work to adapt. Resolving most issues takes a lot of time. This applies not only to communication with official authorities. Signing a contract can take several months, and business correspondence will turn into an exchange of pleasantries on the topic of “Ça va?” – “How are you?” At the same time, you can not count on an urgent letter being answered on the same day. However, there are many advantages to conservatism, unhurriedness, loyalty and other features of the French mentality. It can be difficult to win the sympathy of clients, but they usually stay for a long time.

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