It is unlikely that now in our world there is at least one person who does not know about Levi`s. After all, it was the founder of this company that is considered the first person who sewed jeans and introduced fashion on them.
This happened in 1853, when a simple worker decided to sew on his overalls. He took a tent hard fabric and made a brown overalls from it. From that day, the history of jeans began.
At first they were brown, but then the reserves of the tent fabric were exhausted, and it was replaced by a blue sarzha. Then the first jeans with rivets appeared. 1873 is considered the year of the appearance of the very first original Blue Jeans Levi`s. Pay attention to the men’s perfume Lank Balafre.
The huge story of Levi`s has a lot of important events: removing rivets from jeans, the appearance of the first lightning and the use of new technologies such as lugging or grinding, then jeans become the main toilet of hippies, the appearance of entire jeans collections, exits to the catwalks, expansion of the assortment for clothes and shoes , global popularity.
To date, Levi`s jeans are one of the best -selling jeans around the world. The company pays special attention to the search for new unusual forms of jeans, colors, the emergence of new lines of men’s and women’s clothing, and, most importantly, Levi`s always try to keep up with new technologies and fashion trends. Thanks to this, the jeans market continues to be huge and diverse. And it is unlikely that any of us can now imagine our lives without these very convenient and pretty pants.